Stakeholders keep pulling 311 items that do not serve the published Product Goal of reducing repeat contacts for the top five request types. The Goal is rarely shown in planning conversations. What should the Product Owner do?
Select an answer to reveal the explanation.
Short Explanation
If the destination is in a drawer, every side street looks reasonable. The Product Goal is the commitment for the whole backlog—hang it where people can see it and stack work that actually drives it. Random 311 wishes can wait their turn or get off the list.
Full Explanation
The Product Goal is the commitment of the Product Backlog; order should make progress toward that Goal inspectable. Visibility matters: stakeholders cannot align if the Goal is absent from planning conversations. Frequent replacement with departmental KPI lists, or many parallel personal goals, recreates a wish list. The Product Owner uses the Goal as the filter and the explanation for order.