Library leadership wants digital-card sign-ups locked forever as the only Evidence-Based Management KPI for a library-account product. What should the Product Owner do?
Select an answer to reveal the explanation.
Short Explanation
A library that only ever counts new cards will miss overdue access, failed logins, and staff time sunk in workarounds. Goals change, and the questions you need to answer change with them. Keep the destination in view, and let the dashboard grow up instead of bronzing one number.
Full Explanation
Measures are servants of goals and of learning; they are not a permanent contract. Sign-ups may be useful while acquisition is the Intermediate Goal, then become insufficient when the product must improve ongoing use, cost-to-serve, or Time-to-Market. A Strategic Goal is not a frozen KPI, and velocity is not a substitute. The Product Owner should evolve the measure set as evidence and goals change, remaining accountable for product measurement rather than exporting it to finance.