A sales operations lead must report to leadership on whether Copilot features have been successfully adopted across an 80-seat sales organization for a quarterly business review. Which metric would best support that assessment?
Select an answer to reveal the explanation.
Short Explanation
If you want to know whether a new habit actually stuck, you don't count how many people signed up for the gym, or how many showed up to the orientation session, or how many called the front desk confused about their membership card. You count how many people are actually still showing up, week after week. That is the same logic here: the number of licenses bought just tells you what was purchased, not what is being used. Training attendance tells you who showed up once, not who kept using the feature afterward. And a pile of support tickets about how to turn the feature on tells you people were confused getting started, which is a rollout signal, not a success signal. What actually answers the adoption question is tracking, week over week, how many eligible sellers are genuinely using the AI-generated recommendations as part of their regular routine. That is the number that tells leadership whether the rollout actually changed behavior.
Full Explanation
The correct answer is A. Adoption is about ongoing, actual use of a capability, so the proportion of eligible sellers actively using Copilot-generated recommendations in their weekly workflow, tracked over consecutive weeks, directly measures whether the feature has become part of how the team works. Sustained usage across weeks also distinguishes real adoption from a short-lived spike of initial curiosity. Option B is incorrect because the number of licenses purchased reflects procurement, not usage, and an organization can hold licenses that sit largely unused. Option C is incorrect because training attendance measures a one-time exposure to the feature, not whether sellers went on to incorporate it into their daily work afterward. Option D is incorrect because support ticket volume asking how to enable Copilot reflects friction or confusion during onboarding, which is at best a leading indicator of a rollout problem, not a measure of successful adoption once the feature is working. A credible quarterly business review needs a metric tied to sustained behavior change, which is what ongoing usage data provides and the other three options do not.