Catalog search logs show repeated zero-result queries for phrases residents use, while official titles use different jargon. How should the team improve metadata?
Select an answer to reveal the explanation.
Short Explanation
Failed searches are customer feedback written in query form. Mine that telemetry for missing synonyms and murky descriptions, then fix the catalog language. Ignoring how residents actually search keeps good data invisible.
Full Explanation
Search-failure telemetry is a gift for improving civic metadata. When logs show repeated zero-result queries using phrases residents use while official titles use different jargon, teams should add synonyms and clearer descriptions that match how people search. Disabling search logging so failed queries never influence content wastes adoption insight. Punishing users for non-official vocabulary fights reality and reduces portal use. Removing synonyms to keep titles cryptic maximizes failure. Exam focus: use telemetry to enrich findability metadata. Caveat: synonyms must point to governed assets and should not invent unauthorized dataset meanings. Operationally, review top zero-result civic queries monthly, add approved synonyms and description clarifications, re-test those queries, and track reduction in failed searches for resident-facing and staff catalogs. Feed synonym additions through steward review so popular search phrases help findability without inventing unauthorized dataset meanings. Prioritize synonym work on queries that residents and frontline staff repeat, because those failures most directly block civic self-service and increase call-center load. Report the reduction in zero-result rates to portal owners as evidence that metadata work improves civic findability, not only internal convenience.